Our Story

Purpose-Built for Syria

Jubaco is the newest authorized Cat® dealer, created to serve Syria. We combine Cat's global standards with the dependability that has defined the Jubaili Group for nearly five decades, delivered with a local focus.

Jubaili Hero
Affiliated to the Jubaili Group

Our Heritage

Jubaco carries the heritage of the Jubaili Group, an international energy solutions provider with nearly 50 years of experience in complex markets where dependability is non-negotiable. The legacy of engineering excellence, renowned reliability, and a strong aftersales experience is the foundation we bring to Syria.

In numbers

49 +
Years
4
Factories
1.3 k
Employees
11
Countries
JB/01

Engineering Excellence

Close to fifty years designing, manufacturing, and deploying power generation solutions across a wide range of applications and geographies.

JB/02

Renowned Reliability

Solutions built for durability in specialized plants and developed in close collaboration with global leaders in the energy space.

JB/03

Aftersales Experience

Our unique aftersales experience help customers to prevent downtime and extend the lifespan of products.

Lj

From our leadership

The businesses that endure are those people can rely on when it matters most. For nearly fifty years, this commitment to trust, dependability, and long-term partnerships has been the cornerstone of the Jubaili legacy. Today, we are proud that this same commitment forms the foundation of Jubaco, as we deliver world-class Caterpillar® solutions and support  Syria 's growth with confidence and dedication.

Lara Jubaili

Jubaili Group Chairperson

Our History

The past 50 years

—

1977 — It begins in Lebanon

The Jubaili Group starts as a small operation in Sidon, Lebanon, supplying Honda, Robin, and Lister Petter generators, and goes on to become a leading FG Wilson dealer.

—

1991 — Manufacturing in the UAE

The Group expands into the UAE and begins building its own generators powered by Perkins engines and Leroy Somer alternators, the move from distributor to manufacturer.

—

1996 — Into Africa with Nigeria

Operations reach Nigeria, where the Group becomes a leading supplier of diesel power generators to telecom, industrial, financial, government, and oil and gas customers.

—

2004 — Kuwait Operations Start

Jubaili Bros expanded into the Kuwait Free Trade Zone, serving Kuwait and Southern Iraq with customized power solutions for telecom, government, construction, and oil & gas sectors

—

2011 — GCC Expansion Continues with Qatar

Jubaili Bros reach in the middle east gains with the kick-off of operations in Qatar.

—

2016 — Entry into South Africa

Presence in Africa increases with the opening of Jubaili Bros' branch in Johannesburg.

—

2023 — Reaching the Kingdom of Saudi Arabia

Saudi Arabia is the latest in a long run of new market entries, with sales and manufacturing in the Kingdom. It brings the Group to a presence in 11 countries with four manufacturing plants.

—

2026 — Jubaco is founded

Jubaco Trading L.L.C. is established in Damascus as the authorized Cat dealer for Syria, an affiliated business of the Jubaili Group, bringing Jubaili's heritage to businesses driving Syria's economy.

C M20230414 26c08 21053
A century of Caterpillar

The network behind Jubaco

Caterpillar is the global leader in equipment for construction, mining, energy, and oil and gas. For a century, the Cat product brand has set the standard for machines and engines that keep the world's work moving, from earthmoving and material handling to power generation. Cat equipment is engineered for high productivity and long working life in the most demanding conditions, backed by one of the largest parts and service networks anywhere. As the authorized Cat dealer for Syria, Jubaco brings that global standard to customers building Syria's economy.

By the numbers

1925
Caterpillar founded
190 +
Countries served
150 +
Cat Dealers Worldwide
$64B +
Global Sales
The Cat Advantage

Lowest Cost of Ownership

Cat machines are built from the ground up to reduce your total cost of ownership.

01More productive hours

Legendary Uptime

Built to run shift after shift with fewer unplanned stops — keeping your machine on the job and your projects on schedule.

02Multiple lives

Built to be rebuilt

Cat machines are engineered to be rebuilt, not replaced. Certified rebuild programs extend machine life at a fraction of replacement cost, delivering long-term value with every hour worked.

03Lower Operating Costs

Leading Fuel Efficiency

Cat engines extract more work from every liter of fuel. Advanced fuel management reduces operating costs across every shift, on every site.

04Increased productivity

Leading Technology

Integrated machine intelligence, including Cat Grade, Cat Payload, and VisionLink®, can boost jobsite productivity by up to 45%, helping you get more from the machines you own.

05Maximum Fleet Uptime

Jubaco Service Commitment

Jubaco's certified technicians and genuine Cat parts are positioned across Syria to keep your fleet moving. From preventive maintenance to rapid response, our service commitment is built around your uptime.

Ms

From our leadership

Jubaco does not start from zero. It starts with decades of engineering discipline, the reliability our customers expect, and an aftersales culture that keeps equipment running long after the sale. We have run this model for years. Now we put our heritage to work for Syrian businesses alongside the Cat brand.

Marcus Schumacher

Jubaili Group CEO

Jubaco in Syria

What we stand for

J/01

The newest Cat® dealer

Jubaco is the newest authorized Cat dealer in the global network, appointed in 2026 and ready to serve Syria. A fresh start, supported by the full strength of Caterpillar.

J/02

Local Focus

Jubaco is built for Syria. Syrian experts, parts and equipment held in country, so the support behind your fleet stays close to home.

J/03

Cat global standards

Every machine, part, and service meets the same standards Cat customers trust across roughly 190 countries. World-class quality and genuine Cat parts, delivered locally.

J/04

Purpose-built for Syria

Jubaco is built for the work ahead, supporting the projects and industries that are growing Syria's economy. The right equipment, parts, and people to help the country move forward.

Kmj

From our leadership

Our team in Syria is built to deliver local focus with Jubaili values and Cat global standards: world-class equipment, high availability of spare parts, and technical support backed by the Caterpillar global network.

Karim Jubaili

Jubaco CEO

Careers Hero Track
Join us

Careers

Join Syria's authorized Cat dealer. Real equipment, factory training, and a team being built from the ground up.
Apply →

Ready to work in Syria

Talk to our team in Damascus

Tell us the job. We'll bring the iron, the parts and the people to back it.

We use essential cookies to run this site and optional analytics cookies to understand how visitors use it. Privacy